YouTube 101 Explainer
YouTube developed a suite of powerful tools to help creators protect their content. They brought us in as part of the team to communicate what these tools are and how they work.
We worked alongside YouTube's Australia based team and developed an animated film that communicated these tools in a simple and human way that spoke to a global audience.
Our talented team of illustrators and motion specialists had a blast creating the scenes from first sketch to the final frame. Each individual character together represents the breadth of creator content YouTube supports and protects with their copyright policies.
The video has been viewed thousands of times and was used to explain the policies world wide. Get in touch with us about your next animation today.
