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Data for 
Sustainability

Google Cloud

Google Cloud’s Australia & New Zealand team approached us to develop a localised illustration which would later act as the core branding element to build from for their sustainability roadshow. The roadshow shared Google Cloud’s impressive strides globally in optimising businesses for sustainability.

Video Production
Presentation Design | Motion Design

The core illustration we titled ‘Data Domes’. The scene was built with references to green energy, Google Cloud’s carbon-reduction data, and culturally relevant elements to localise it.

Google Cloud | Data for sustainability AUNZ Visual Identity
Google Cloud | Data for sustainability Sydney
Google Cloud | Data for sustainability | Visual Identity Cutout
Google Cloud | Data for sustainability | Visual Identity Cutout
Google Cloud | Data for sustainability Brisbane

The combination of sharp outlines, gradients and organic forms resulted in a charming, layered piece driving home the core message of sustainability. We applied and adapted the visual identity across presentations, print signage, social assets and video, unifying the event elements.

Google Cloud | Data for sustainability | Visual Identity Holding Loop
Google Cloud | Data for sustainability | Slide Design 1
Google Cloud | Data for sustainability | Slide Design 2
Google Cloud | Data for sustainability | Slide Design 3
Google Cloud | Data for sustainability | Slide Design 4

The show drew in more than 320 business leaders across 6 cities. Illustration is a core passion for many of our team, and we would love to assist in your next creative endeavour.

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